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About E - CAB - HAILING - A - STUDY - ON - CONSUMER - BEHAVIOUR (Value Factors)
The document discusses e-cab hailing services in India and presents the results of a study on consumer behavior regarding these services. The study had three objectives: 1) To examine how app-based cab aggregators have made transportation easier, 2) To study factors affecting adoption and usage of mobile cab services, and 3) To identify popular payment modes. A survey was conducted with 120 respondents to understand usage patterns and perspectives on privacy, safety, and other concerns. The results provide insights into consumer preferences and the impact of e-cab hailing apps on transportation.
Detailed Information
| Author: | ['Anonymous nTGsxV'] |
|---|---|
| Publication Year: | 2020 |
| Pages: | 18 |
| Language: | English |
| Format: | |
| Price: | FREE |
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