E-Book Publishing Success. How Anyone Can Write, Compile and Sell E-Books on the Internet

147 Pages·2005·1.61 MB·English

by  Kingsley Oghjojafor (Auth.)

E-book Publishing Success
CHANDOS
INFORMATION PROFESSIONAL SERIES
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(email: [email protected])
Chandos’new series of books are aimed at the busy information professional.They have
been specially commissioned to provide the reader with an authoritative view of current
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E-book Publishing
Success
How anyone can write, compile
and sell e-books on the Internet
K O
INGSLEY GHOJAFOR
Chandos Publishing
Oxford · England
Chandos Publishing (Oxford) Limited
Chandos House
5 & 6 Steadys Lane
Stanton Harcourt
Oxford OX29 5RL
UK
Tel:[phone] Fax:[phone]
Email:[email protected]
www.chandospublishing.com
First published in Great Britain in 2005
ISBN:
1 84334 099 2 (paperback)
© K.Oghojafor,2005
British Library Cataloguing-in-Publication Data.
A catalogue record for this book is available from the British Library.
All rights reserved.No part of this publication may be reproduced,stored in or introduced into
a retrieval system, or transmitted, in any form, or by any means (electronic, mechanical,
photocopying,recording or otherwise) without the prior written permission of the Publishers.
This publication may not be lent,resold,hired out or otherwise disposed of by way of trade in
any form of binding or cover other than that in which it is published without the prior consent
of the Publishers.Any person who does any unauthorised act in relation to this publication may
be liable to criminal prosecution and civil claims for damages.
The Publishers make no representation,express or implied,with regard to the accuracy of the
information contained in this publication and cannot accept any legal responsibility or liability
for any errors or omissions.
The material contained in this publication constitutes general guidelines only and does not
represent to be advice on any particular matter.No reader or purchaser should act on the basis
of material contained in this publication without first taking professional advice appropriate to
their particular circumstances.
Cover images courtesy of Bytec Solutions Ltd (www.bytecweb.com) and David Hibberd
([email protected]).
Typeset at Domex e-Data Pvt.Ltd.
Printed and bound by 4edge Limited (www.4edge.co.uk)
Acknowledgements
First, I would like to thank Ruth Rikowski for her years of help and
support in writing this book. Without her, this book wouldn’t have been
possible.
I would also like to thank Esther Omoneh John for her support and
encouragement while writing this book. She has been a constant source
of inspiration.
I would also like to thank my friends who assisted me in one way or
another through the writing of this book, especially Oyerinde Adeniyi,
Ndokwu Neshah Odidis, Precious Ezeano, Precious Ohajuru, Ronalds
Ruddins, Eyal Siman-Tov and others too numerous to mention.
Finally, I would also like to thank Engr. and Mrs Iyke Obijiofor for
their constant help while I was writing this book.
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List of tables
2.1 Seventy-one subjects to write about 18
3.1 Searches made in one month at Overture 22
4.1 Searches in December 2004 33
11.1 Sixty-five e-book publishers and vendors 102
13.1 Seventy article directories to submit your articles for viral
distribution 114
14.1 Sixteen directories to submit your free or demo e-book 120
14.2 Twenty-nine directories to submit your e-zine 122
14.3 Eight websites to get reviewers for your e-book 123
15.1 Top ten affiliate directories to list your affiliate programme 130
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Preface
... a revolution in publishing has crept up on us, and now we see it
everywhere. It is the e-book ... an incredible opportunity for you as
an Internet publisher. Look at the opportunity – once you have an
e-book ready to sell, you immediately knock all other forms of
publishing out of the water. (Silver, 2000)
E-book technology has provided an opportunity for anyone to write
their own highly profitable e-book with little or no money. And with
numerous advantages over printed books, such as ease of publishing,
instant access to downloadable e-books, the potential to carry hundreds
of e-books in one handheld device and many more, even you can publish
and sell your own e-book within days after reading this book.
This book will show you exactly how you too can become a self-
published e-book author. It will take you step-by-step through idea
conception, writing and editing, compiling with free or paid e-book
compilers, publishing, and most especially marketing the finished e-book
to millions of people on the Internet, for fun or profit. In short, it will
take you through all the steps involved in writing your own e-book, from
start to finish.
E-book publishing is gradually taking over readers’ minds as a
preferred way of accessing information. There are presently more
e-books being published than has ever been the case. According to Open
E-book Forum, a trade and standards organisation dedicated to the
promotion of electronic publishing, there was a growth of 25 per cent for
the third quarter of 2004 compared with that of 2003. And with the
development of more powerful handheld devices for reading e-books,
this is just the beginning for the growth of e-books.
Some people wonder why others will pay for your e-book when most
of the information they need is free on the Internet. The fact remains that
most people don’t want the trouble of looking for the information they
need. We are in an impatient era: people want information and they want
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E-book Publishing Success
it now. They are not ready to spend days looking for it when they can
get it within minutes. That is why they will gladly pay for the information
if it is in one piece.
People want information on different issues every day. They want
information to make better decisions in their lives. They want
information about how to take care of their finances, how to make more
money, how to acquire the best form of education, how to manage their
lives, how to make the best of their careers, etc.
This has led to a major boom for those selling information on the
Internet. With the ease of publishing and selling information in e-book
format, almost everyone, including you, can put together valuable
information and sell to millions of people worldwide with ease.
Robert Allen puts it more clearly when he says,
The serious money in the future, however, is not just in providing
information or raw data. We are already drowning in information.
We are on information overload. We are data drunk. The problem
is not a lack of information or ideas but a lack of information that
is packaged properly. Your job in the future is to convert the
mountains of raw data into specialised knowledge presented in a
way the consumer can assimilate and use quickly. (Allen, 2003)
Reading this book, you will learn all you need to know about e-books to
enable you write, publish and market your own highly profitable e-book,
both online and offline.
This book is designed to be a clear, practical and authoritative guide
to writing, publishing and marketing your own e-book. It will take the
novice through the first steps in e-book publishing to getting the final
product written and e-published. Those already writing and publishing
e-books will be able to take their e-book writing, publishing and,
especially, marketing to the next level of sophistication, effectiveness and
results.
Unlike other books that just show how to write e-books, this book
delves deeply into practical ways of compiling and marketing your
e-book to millions of people using free and easy-to-implement methods
and resources.
Reading this book, you will know exactly how you can get your
e-book out of your brain into the hands (or computers and handheld
devices) of readers all over the world using the Internet.
xiv
Preface
Divided into two broad parts, the first part deals with writing and
compiling your e-book. It covers all you need to know about e-books,
including the various advantages, why you can write an e-book – even if
you failed English in school, how to come up with your subject matter,
how to research and brainstorm your subject, how to write the e-book
using a computer, tape recorder or a voice dictation software, how to
compile your e-book using free or paid HTML or PDF formats, etc.
Part 2 covers the publishing and marketing of your e-book. These
include publishing and uploading your e-book to the Internet, designing
a website and sales letter to sell your e-book, selling your e-book through
e-book publishers and e-book stores – while still selling it yourself,
accepting payments for your e-book, free and paid methods of marketing
your e-book, both online and offline methods of marketing your
e-book, etc.
This book will never go out of date!
With the nature of the Internet, websites come and go all the time.
A website that is available today might no longer be available tomorrow.
I have experienced frustration in many instances while reading a book
and trying to visit the website mentioned in the book, only to find that
the link is either no longer available or has been changed or moved
(without any help on how to get to the particular page in question).
This will not happen with this book! Most of the websites in this book
don’t link directly to the websites in question. They will first take you to
the particular page in this book’s website where you will be redirected
(within seconds) to the website in question. This way I will be able to
monitor the websites mentioned in this book so that whenever they are
no longer available or have been changed, it will be mentioned in the
particular page on this book’s website.
In other words, if the specific website is no longer available, you will
be told so on the page in question and will be given a link to a similar
website.
In addition, if there is any significant change in the issues mentioned
in this book, it will be included in this book’s website. This way, you are
always up-to-date on the subject of e-book publishing and marketing.
Most importantly, there will always be a section in this book’s website
where the latest trends in e-book publishing and marketing will be
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E-book Publishing Success
posted, so that you will always know of newer and more effective
publishing and marketing techniques as it relates to e-books.
Finally, new resources, tips, strategies, etc related to e-book publishing
and marketing will be included periodically in this book’s website. And
you can benefit from it all completely free for having bought this book.
This book’s website is: http://www.EbookPublishingSuccess.com.
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