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Digital Marketing PDF

41 Pages·2022·English
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by ['Bipin Gurung']| 2022| 41 pages| English

About Digital Marketing

Digital marketing utilizes digital technologies like the internet and mobile devices to promote products and services. It involves building relationships with customers through online activities to facilitate the exchange of ideas, products, and services beneficial to both parties. With more people connecting online everyday, digital marketing has become necessary for many organizations. It allows companies to easily reach a global audience at a lower cost compared to traditional marketing. However, digital marketing also faces disadvantages like lack of trust from users due to fraud and not all customers being internet aware. Customer retention aims to reduce customer defections through loyalty programs to help companies retain as many customers as possible over time.

Detailed Information

Author:['Bipin Gurung']
Publication Year:2022
Pages:41
Language:English
Format:PDF
Price:FREE
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