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Digital Marketing PDF

883 Pages·2024·English
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by ['CBSE UGC NET EXAM']| 2024| 883 pages| English

About Digital Marketing

This document provides information about digital marketing. It begins with definitions of key digital marketing terms like click-through rate (CTR) and discusses how CTR is used to measure the success of online advertising campaigns. It also defines digital marketing as a marketing strategy that uses digital media like the internet, mobile platforms, and other online platforms to promote products and services. The document then provides multiple choice questions to test the reader's understanding of additional digital marketing concepts and metrics.

Detailed Information

Author:['CBSE UGC NET EXAM']
Publication Year:2024
Pages:883
Language:English
Format:PDF
Price:FREE
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