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About Dietrich 2009 Achieving Scale and Sustainability in A Social Enterprise at The Bop
This document is a case study submitted in partial fulfillment of a Master's degree in community economic development. It examines the Hapinoy program in the Philippines, which partners a microfinance institution, FMCG manufacturer, mobile network operator, and social enterprise to provide a microfranchise retail system serving low-income consumers. The author conducted action research with the program, studying consumer behavior, implementing a balanced scorecard strategy, and evaluating outcomes. Key lessons included the benefits and limitations of partnerships, importance of learning culture and co-creation, and viewing low-income consumers as a viable market. The case provides recommendations to strengthen microfranchise and base-of-the-pyramid models going forward.
Detailed Information
| Author: | ['Putri Ramadhani'] |
|---|---|
| Publication Year: | 2020 |
| Pages: | 152 |
| Language: | English |
| Format: | |
| Price: | FREE |
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