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Download Customize the Brand: Make it more desirable and profitable by Torsten H. Nilson in PDF format completely FREE. No registration required, no payment needed. Get instant access to this valuable resource on PDFdrive.to!
About Customize the Brand: Make it more desirable and profitable
This book explores the increasingly important topic of brand building within the one-to-one concept. It explains how to achieve what all marketers dream about a product or service customized for each individual customer that is both a good value for the customer and a profitable venture for the producer. It uses practical tools and case studies to show how a company can optimize its brand marketing resources.
Detailed Information
| Author: | Torsten H. Nilson |
|---|---|
| Publication Year: | 2002 |
| ISBN: | 9780470848227 |
| Pages: | 192 |
| Language: | English |
| File Size: | 0.916 |
| Format: | |
| Price: | FREE |
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