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About Customer Service in Supply Chain Management
This document summarizes research on the role of customer service in supply chain management. It discusses customer service as a key driver of firms' globalization efforts and an important objective of supply chain management. The document then reviews literature on topics like the relationship between customer service and supply chain management, the impact of effective supply chain management on customer service levels, and the importance of customer segmentation and supplier relationships. It puts forth hypotheses about the impact of customer service strategies and customer segmentation on supply chain management. In concluding, the document builds a conceptual framework for measuring customer service and its effect on operational performance, customer satisfaction, value and loyalty.
Detailed Information
| Author: | ['Raghavendra Kaladi'] |
|---|---|
| Publication Year: | 2012 |
| Pages: | 9 |
| Language: | English |
| Format: | |
| Price: | FREE |
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