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Customer-Centered: Telecommunications Services Marketing (Artech House Telecommunications Library) PDF

219 Pages·2004·0.82 MB·English
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by Karen G. Strouse| 2004| 219 pages| 0.82| English

About Customer-Centered: Telecommunications Services Marketing (Artech House Telecommunications Library)

In today's telecommunications services industry, rapidly changing technologies and a decline in growth are creating intense competition where the customers' quest for value is of paramount importance. Offering telecom service providers a survival strategy based on customer-centered marketing, this f

Detailed Information

Author:Karen G. Strouse
Publication Year:2004
Pages:219
Language:English
File Size:0.82
Format:PDF
Price:FREE
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