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Cross-Cultural Business Behavior: Marketing, Negotiating, Sourcing and Managing Across Cultures PDF

347 Pages·2002·1.24 MB·English
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by Richard R. Gesteland| 2002| 347 pages| 1.24| English

About Cross-Cultural Business Behavior: Marketing, Negotiating, Sourcing and Managing Across Cultures

This long-awaited third edition of the bestseller version has new and updated cases and a worldwide coverage that will be of high interest to everybody involved with cross-cultural matters whether as student, researcher or business visitor. This is the indispensable practical guide for international

Detailed Information

Author:Richard R. Gesteland
Publication Year:2002
Pages:347
Language:English
File Size:1.24
Format:PDF
Price:FREE
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