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About Convince Best Content Marketing Guide
This document provides guidance on the 5 principles of successful content marketing. It discusses how great brands document their content strategy, stop creating random content, involve customers in planning and creation, and bring customers and employees together through earned generated content (EGC). Specifically, it recommends documenting goals, audiences, channels, execution, promotion and metrics in a content strategy. It also emphasizes the importance of user generated content (UGC) and social guidelines for EGC to engage audiences with relevant content.
Detailed Information
| Author: | ['Joe'] |
|---|---|
| Publication Year: | 2020 |
| Pages: | 8 |
| Language: | English |
| Format: | |
| Price: | FREE |
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