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About Content Marketing
The document discusses the basics of content marketing. It defines content as any information, ideas or experiences published online, most commonly in text, visual, audio or video formats. Content should be useful, easy to consume, shareable, original, relevant and compelling. Content marketing is focused on creating and distributing online materials that directly or indirectly promote a brand, with the goal of indirectly attracting and acquiring customers through useful, engaging content rather than direct advertising.
Detailed Information
| Author: | ['Pankaj Sahani'] |
|---|---|
| Publication Year: | 2022 |
| Pages: | 55 |
| Language: | English |
| Format: | |
| Price: | FREE |
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