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Download Contemporary Thoughts on Corporate Branding and Corporate Identity Management by Tengku Chik Melewar bin Tengku Nasir, Elif Karaosmanoglu in PDF format completely FREE. No registration required, no payment needed. Get instant access to this valuable resource on PDFdrive.to!
About Contemporary Thoughts on Corporate Branding and Corporate Identity Management
This book presents the latest thinking and issues in the areas of branding, identity and communication grounded in sound and rigorous scientific research process. Bringing together an international array of authors, the volume includes case study examples to provide a contemporary insight into corporate marketing communications.
Detailed Information
| Author: | Tengku Chik Melewar bin Tengku Nasir, Elif Karaosmanoglu |
|---|---|
| Publication Year: | 2008 |
| ISBN: | 9780230543140 |
| Pages: | 243 |
| Language: | English |
| File Size: | 0.831 |
| Format: | |
| Price: | FREE |
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