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Consumer Customer Complain Handling PDF

30 Pages·2016·English
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by ['Emdad Yusuf']| 2016| 30 pages| English

About Consumer Customer Complain Handling

This document defines key terms related to consumer complaints and quality governance. It discusses how complaints are categorized as either designed quality issues related to product design, or delivered quality issues caused by supply chain issues. It provides examples of each type of complaint. The document also outlines responsibilities for designed and delivered quality, assigning responsibility for brand standards, benchmarking, and complaint monitoring and reduction to marketing and development teams, while holding supply chain leaders accountable for on-shelf quality, quality incidents, and implementing corrective actions. Overall it establishes a framework to govern quality from design through delivery to consumers.

Detailed Information

Author:['Emdad Yusuf']
Publication Year:2016
Pages:30
Language:English
Format:PDF
Price:FREE
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