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About Communication Management Across Multiple Campuses: A Case Study of Laurea UAS
This document is a master's thesis that examines communication management across multiple campuses at Laurea University of Applied Sciences in Finland. The thesis aims to identify the best communication techniques for university-to-student communication when an institution has several campuses. It conducts a case study of Laurea and reviews literature on internal communication, communication management, and communication tool preferences of students. The thesis finds issues with information flow and a lack of standardized communication at Laurea. It then proposes improvements such as designating a key person to manage student communication, using a centralized main communication channel, visualizing messages, sending communications at the right times, and using a directive communication style.
Detailed Information
| Author: | ['Igor Trifan'] |
|---|---|
| Publication Year: | 2020 |
| Pages: | 44 |
| Language: | English |
| Format: | |
| Price: | FREE |
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