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About Change Management
This document provides links to download notes related to the subject of Service Marketing for an MBA program. It includes links to lecture notes, study materials, and past papers on topics like the introduction to services marketing, the differences between goods and services, service marketing strategies, and the service marketing mix. The notes seem to be from various universities and courses and aim to help MBA students study for and understand the topic of Service Marketing.
Detailed Information
| Author: | ['vamsi'] |
|---|---|
| Publication Year: | 2018 |
| Pages: | 5 |
| Language: | English |
| Format: | |
| Price: | FREE |
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