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About CASE STUDY: Please Read The Following Case Study and Answer The Question Given at The End
Campbell Soup Company implemented several supply chain initiatives to improve efficiency and customer service. This included continuous replenishment to reduce retailer inventory from 4 to 2 weeks and daily deliveries based on EDI updates. It also pursued strategic sourcing and joined industry groups for data sharing. While these efforts increased profits for retailers and Campbell, future challenges may involve demand uncertainty from new products and disruptions from non-standard purchasing. Campbell should consider demand forecasting technologies, supply chain simulation, and contractual agreements to promote supply chain stability.
Detailed Information
| Author: | ['BUSHRA ZAINAB'] |
|---|---|
| Publication Year: | 2021 |
| Pages: | 2 |
| Language: | English |
| Format: | |
| Price: | FREE |
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