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About Case Study
This case study analyzes the failure of Nokia in the mobile phone market. It discusses how Nokia was once the dominant leader with 40% market share in 2007 but saw its share drop rapidly to only 1% by 2015. Key reasons for Nokia's decline included moving too slowly to adopt new platforms like iOS and Android, focusing too long on the aging Symbian OS, and launching Windows phones that lacked features and were not compelling products. Ultimately, Nokia's inability to innovate and keep up with rapidly changing consumer demands led to its demise in the mobile phone industry.
Detailed Information
| Author: | ['Adonis Gaoiran'] |
|---|---|
| Publication Year: | 2023 |
| Pages: | 8 |
| Language: | English |
| Format: | |
| Price: | FREE |
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