Download CARMA White Paper - Importance of Media Content Analysis PDF Free - Full Version
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About CARMA White Paper - Importance of Media Content Analysis
This paper provides an introduction to media analysis and a summary of why it is an important area of research. It highlights two key elements: 1. Qualitative as well as quantitative analysis should be conducted of media content to identify and understand the likely impact and effects of the content on audiences. This paper is written for a professional rather than an academic audience but references are cited in support of important points and contentions.
Detailed Information
| Author: | ['mkaeri'] |
|---|---|
| Publication Year: | 2011 |
| Pages: | 17 |
| Language: | English |
| Format: | |
| Price: | FREE |
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