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About Capegemini on Mobility
Wal-Mart uses mobile technologies to improve the customer shopping experience and operational processes. It has developed a mobile app with features like a shopping list and store maps. This has led to reduced wait times and increased revenues and spending for customers using the app. However, most companies have not effectively adopted mobile strategies, with only 8% using mobile for customer experience and 14% for operations. The study found 18% of companies have advanced mobile strategies, while 56% of slow adopters are in industries like oil and gas.
Detailed Information
| Author: | ['ShaileshAgrawal'] |
|---|---|
| Publication Year: | 2014 |
| Pages: | 14 |
| Language: | English |
| Format: | |
| Price: | FREE |
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