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About Candle Making Alchemy and Home-Based Business Start-up: Guide to Candlemaking, Building a Customer Base, Branding and Marketing Proven and tested Tips on Packaging, Pricing, Selling, Social Media and Safety!
Do you love making candles but the thought of running a business makes you break out in a cold sweat? Do you dream of working from home but don’t know how to start? Maybe you want to market your candles better, but the words “Facebook ads” terrify you? Good My book, Candle Making Alchemy and u0026 Home-Based Business Start-up can give you the knowledge and confidence you need to start making and marketing your own unique line of candles.You already know the basics of candle making. You know the joys and benefits of homemade candles versus commercially manufactured ones. You know that thoughtfully fragranced candles make great gifts for friends and family. Maybe you’d like to expand your reach, selling to hundreds of satisfied customers. In short, you want to run your own successful candle-making business.I will walk you through everything you need to know, from safely setting up your space, choosing the best waxes and wicks, creating your own unique fragrance library, pricing your candles, creating a business plan, setting and attaining achievable goals, registering your business, using online ads and free advertising, and getting yourself out there. Whether you’re a novice or an experienced candle maker, there is something in here to help you succeed. If you have never made a candle before, I even walk you through the process with a few basic recipes.My goal is to encourage and inspire you to get out there and connect with the people who will love your creations. Learn from my mistakes and get some ideas to inspire you. If you enjoy the creative side but loathe the business side (common with creatives!), you’ll find easy-to-understand instructions on the business and legal side of things. I believe you’ll find something useful and inspiring in this book.Here is a quick look at some of the highlights, but I would encourage you to check out the preview and the Table of Contents, so you know just what you’re getting for your money.Part 1Setting up your workspace efficiently and tools and helpful itemsA short introduction to the basics of candle makingAn explanation of the various waxes and wicks, and choosing the right size wick for your candlesA look at fragrance options and how to create your unique fragrance libraryReducing your costs with inventory and laborEssential steps for safety that will protect your business and your customersStep-by-step guide to successful product testingPart 2Branding and marketing to make an impressionSuccessfully using ads for Facebook, Instagram, and GoogleFree alternatives to ads you can easily implement todayWhere to sell, connecting with your target marketBuilding your customer base to keep them coming backPutting your best foot forward with labels and packagingBusiness basics and strategy for a candle-making businessSetting and achieving attainable goals for successPricing your product and projecting startup costsStarting an tax considerations and registrationTaking payments online and in personHow to improve, adapt, and overcome to keep your business thriving
Detailed Information
| Author: | Ally Russell |
|---|---|
| Publication Year: | 2021 |
| Language: | English |
| File Size: | 3.8 |
| Format: | |
| Price: | FREE |
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