Campaign Issue 2011 (PDF 6.25M) - Appalachian Magazine

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“It is such a great experience to interact with alumni and parents of new students and hear their stories. They love Appalachian as much ”as I do. KAYlA SmITh Class of 2012, Recreation Management majorStudent Caller, The Appalachian Fund
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CAMPAIGN ISSUE 2011 | VOLUME 19 | NUMBER 2
2 ChanCellor's message
4 Campaign for appalaChian
if not now, when?
Brad ’75 and Carole ’75 Wilson
6 aCademiCs
Donor Focus: George Beasley ’58
8 arts
Donor Focus: Bonnie and Jamie Schaefer
10 athletiCs
Donor Focus: Pat Anderson ’62 ’66
making a differenCe:
12 sCholarship
14 world foCus
16 sustainability
18 entrepreneurship
20 health & quality of life
22 leadership embraCes
university's vision and
supports Campaign
24 researCh notebook
Updates on scholarly work at Appalachian
27 on the mountain
32 mountaineer athletiCs
speCial seCtion: alumni notes
On the cover
Appalachian’s campaign theme, “Making a difference in the world… one student at
a time,” was created with input from the university’s faculty, staff, alumni and friends
who were asked why they choose to work, teach, go to school and graduate from
Appalachian, and why they support the university by making gifts, volunteering or
attending events on campus. A clear theme emerged from these discussions. Our
students have amazing stories to tell. They make real and powerful differences in
the world, and they inspire others to invest in their dreams, and help them make
the world a better place.

Cover conceived and designed by Troy Tuttle.
During homecoming Weekend 2011, Appalachian publicly launched the
Campaign for Appalachian, a $200 million comprehensive campaign to preserve
and enhance the Appalachian Experience. These funds will strengthen the
academic, arts and athletic experiences through scholarships, programs and
facilities. The homecoming festivities were attended by more than 30,000 alumni,
students, faculty, staff and friends.
CAMPAIGN ISSUE 2011 | VOLUME 19 | NUMBER 2 Why the Campaign for Appalachian matters
It has been exciting to launch the new comprehensive “Campaign for Appalachian:
Making a difference in the world… one student at a time.” This tagline reflects
precisely what Appalachian State University has done for
more than a century and will continue to do.
Appalachian Today is published by the Office
of University Communications in the University None of us has gotten where we are in life without
Advancement division twice annually for alumni,
faculty, staff, parents and friends of Appalachian the help of others. Years ago as a first-generation college
State University. It is funded through unrestricted student, I never imagined I would hold a position such
gifts to The Appalachian Fund.
as this – chancellor of this outstanding university. Yet
Chancellor I do because people along the way touched my life.
Kenneth e. PeacocK
Appalachian is part of that process. We make a difference
Vice Chancellor for for young people so they can in turn make a difference for
University Advancement
SuSan Pettyjohn someone else.
Executive Editor The $200 million campaign focuses on academics, arts and athletics – which
hanK foreman ’95 ma
encompass everything that makes this university extraordinary. If we are truly going
Managing Editors
meGan hayeS ’97 to prepare young people who can make a difference in today’s world, we need to
eLISaBeth WaLLS ensure they have an understanding of global challenges, including an evolving and
Art Director uncertain economy. Our graduates must be creative, innovative and possess strong
roSLyn hoWard ’83
communication skills. They should feel deeply confident as emerging leaders to say,
Writer/Editor “For the next chapter of my life, Appalachian has me ready.”
LInda coutant ’01 ma
Contributing Writers We can do this. So much of it already happens here every day.
Kate cahoW ’08 ma
jane nIchoLSon ’95 ma When we faced the devastating task of cutting $22.8 million from our already lean
LeILa jacKSon ’00 operating budget, our faculty and staff rose to the occasion and once again excelled
Photographers at what Appalachian does best: caring about our students. They were determined to
marIe freeman ’86
troy tuttLe ’07 preserve and protect “the Appalachian Experience” for their students at all costs. We
have made significant sacrifices, as you’ll read on page 30, but we can also take great
Web Design
Pete montaLdI ’89 pride in our accomplishments such as the amazing work of our Solar Homestead team,
a new College of Education building, award-winning research by students working
Send correspondence to:
alongside their professors, championship athletics and other examples found in this
Managing Editor
Appalachian Today issue of Appalachian Today.
University Communications
Appalachian State University Please join us in this endeavor to preserve and enhance the Appalachian
ASU Box 32153 Experience. It is important to understand the Campaign for Appalachian is not raising
Boone, NC 28608-2153
money to offset budget cuts. Our dreams are bigger as we recognize the university
must change because the world is changing. While we have been known and respected
Address changes should be sent to:
[email protected] for our high-quality programs in teacher education, our reputation must now be built
on additional societal expectations including health and quality of life, sustainability,
Appalachian State University is committed to
providing equal opportunity in education entrepreneurship, global competency and heightened scholarship. This is the
and employment to all applicants, students, and Appalachian of today and tomorrow.
employees. The university does not
discriminate in access to its educational I am convinced the value of an Appalachian degree increases every day, based on
programs and activities, or with respect to hiring
or the terms and conditions of employment, on the quality of students coming in. This year’s freshman class had an average SAT score
the basis of race, color, national origin, of 1141 and an average high school grade point average of 3.94. At a recent open house,
religion, creed, sex, gender identity and
more and more students and their parents expressed interest in our Honors College
expression, political affiliation, age, disability,
veteran status, or sexual orientation. The and the highly competitive Chancellor’s Scholarship, which means we continue to
university actively promotes diversity among
attract academically gifted young people.
students and employees.
We know the quality and uniqueness of Appalachian, and recognition by outside
27,000 copies of this document were printed at a
cost of $23,883, or 88 cents per copy. sources such as The Princeton Review, U.S. News and World Report and Sierra
magazine confirms it. A successful Campaign for Appalachian will ensure that current
©2011 Appalachian State University
and future students have the same high-quality Appalachian Experience you enjoyed.
With Appalachian pride,
kenneth e. peacock
Chancellor
twitter.com/appstate
Scan this QR code with your
smartphone to visit youtube.com/appalachianstateuniv
www.today.appstate.edu
www.facebook.com/appalachianstateuniversity
2 Appalachian Today – Campaign Issue 2011
The Appalachian Experience
encompasses everything that makes this place
so extraordinary: the engaging academic
environment, the dynamic and integrated arts
programs, championship-winning Mountaineer
athletics, and our two best natural resources –
the people and the mountains. This confluence
of excellence flows in and through these peaks
and valleys with the energy, urgency and
exuberance of a whitewater run. Students,
faculty, staff and friends all come to know that
this is a special place and that, once part of it,
we never really leave. It changes our lives and
our ability to transform our world for the better.
We hold it in our hearts when we are away
and, with Mountaineer pride, we celebrate the
difference its bright future will make in the lives
of generations of students ahead. We are the
Appalachian Family.
www.today.appstate.edu 3
making a difference in the world...
one student at a time
If not now, when?
By Elisabeth Wall “So,” Wilson pointed out, “providing private resources to
help sustain quality education is critical at this time.”
Brad and Carole Wilson believe in payback. They’ve been
supporting Appalachian State University to the best of their Are the Wilsons optimistic? “Sadly, Appalachian alumni do
ability since just after graduating in the mid-1970s. And, as not have the best history of giving,” Carole Wilson, a member
co-chairs of the Appalachian State University Foundation’s of the Appalachian Alumni Council, confessed. “But, then,
biggest undertaking ever — the launch of a capital campaign we’ve never really asked.”
to attract $200 million in the midst of what is acknowledged
Every gift is a good gift
to be the worst economy since the Great Depression — they
While indicators suggest the big gifts are forthcoming, a
believe the Appalachian Family will step up and do the same.
major strategy for this campaign is to ask every person to give
“Why now?” we had to ask.
what they can. “It’s time for the entire Appalachian Family
“If not now, when?” Brad Wilson, who is the president and to step up,” Carole Wilson said. “We need every alum, friend,
CEO of Blue Cross Blue Shield of North Carolina, volleyed. staff member, student to give something. Whatever it is that
He believes the timing for this campaign is spot on for three they can and are comfortable giving — one dollar or $10 mil-
reasons: lion. It does not matter. Every gift is a good gift.”
“This is the right time in the life of Appalachian to provide Asked how this campaign will impact the university and the
the resources necessary to advance our university,” he said. “It region, Wilson said that in order to operate in what he terms a
is time for all the alumni, friends, family, students, faculty and knowledge-based, global economy there is an ever-increasing
staff to do all they can to make sure we have the financial need for private, unrestricted funding for the
resources we need to continue to provide the quality traditional programs like the arts, as well as the
education we all experienced. True, the development of new and regionally important
economy is not as good as it could be,” he programs like the College of Health Sciences.
allowed. “No one can forecast when it
“The pace of change is incredibly rapid
will get better. Waiting on an external
today,” he said. “Appalachian is an important in-
environment we cannot control is not
stitution in our region and in our state, and it
prudent.”
is growing in importance in our country.
“Secondly, we believe the
“In this knowledge-based global
Appalachian Family is well
economy, the employment
positioned to respond to this
paradigm has changed.
call to action and to be as
“Knowledge is what is
generous as they possibly
valuable, as well as skill. But
can be.” And Wilson says
the American economy,
he is encouraged, as the
originally built on brawn, has
campaign is off to a very
changed to an economy built
good start.
on brains.”
His third point
The Wilsons have every
spoke to state budget
intention of leading a success-
cuts. Appalachian was
ful campaign so that the brains
asked to provide a 16
of Western North Carolina have
percent cut to its budget,
the brawn of solid funding for
resulting in a total
multi-disciplined training over the
reduction of just under
next decade and beyond.
$23 million.
Brad ’75 and Carole Wilson ’75
Campaign for Appalachian co-chairs
4 Appalachian Today – Campaign Issue 2011
Tyler Branch
Class of 2012
Communication major
campaign.appstate.edu/tyler-branch
ppalachian’s pioneering vision to change lives and change the world is bolder
than ever. true to our mountaineer spirit, we view the 21st century challenges
A
facing our state, nation and world as a call to action. to meet this call, appalachian
graduates will leave our campus transformed and prepared to be critical and creative
thinkers, leaders, responsible global citizens, and people who make real and powerful
differences in their communities and beyond. your support of appalachian through
the three priority areas of academics, arts and athletics is critical to ensuring that the
next generation of mountaineers is prepared at the highest level and that the university
is poised to expand its role as a leader and innovator in higher education — one
that prepares our students to become passionate and successful alumni. within these
three priorities five strategic initiatives have great potential to positively impact the
appalachian experience: scholarship, world focus, sustainability, entrepreneurship and
health and quality of life.
www.towdwwa.yt.oadpayp.asptpastteat.ee.edduu 55
A C A D E M I C S
“my research and internship through
appalachian are preparing me to make
a difference in access to health care for
underserved populations in north Carolina.”
Delvon Blue
Class of 2012
Psychology and health care
management double major
campaign.appstate.edu/Delvon-Blue
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