Table Of ContentBusiness Strategy and Corporate 
Governance in the Chinese Consumer 
Electronics Sector
CHANDOS
ASIAN STUDIES SERIES:
CONTEMPORARY ISSUES AND TRENDS
Series Editor: Professor Chris Rowley, 
Centre for Research on Asian Management, Cass Business School, 
City University, UK; HEAD Foundation, Singapore
(e-mail: [email protected])
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  Dr Glyn Jones  Professor Chris Rowley
  Chandos Publishing  Cass Business School, City University
  E-mail: [email protected]  E-mail: [email protected]
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is Subject Group leader and the inaugural Professor of Human Resource Management at 
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for the HEAD Foundation, Singapore. He is the founding Director of the multi-disciplinary 
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Business Strategy and 
Corporate Governance in 
the Chinese Consumer 
Electronics Sector
H  Y    S  L. M
AILAN ANG AND TEPHEN ORGAN
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First published in 2011
ISBN: 
978 1 84334 656 2
(Chandos Publishing)
ISBN: 
978 0 85709 152 9
(Woodhead Publishing)
© H. Yang and S. Morgan, 2011
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List of fi gures
1.1  Structures of China’s corporate governance system  8
2.1  Theoretical model  43
3.1  China’s GDP growth, 1979–2005  49
3.2  Categories of fi rms in China  59
3.3  Employees by enterprise ownership (%), 1978–2007  63
3.4   Number of registered private fi rms in China, 
1989–2007  65
3.5    Number of fi rms listed on the Shanghai and Shenzhen 
Stock Exchanges, 1990–2007  66
4.1   Percentages of the three kinds of patents in 
Hisense, 2005  94
4.2   Yankon’s overseas and domestic sales revenue, 
2001–2005  106
4.3   The institution–strategy–performance framework in 
the Chinese CE sector  110
5.1   The pre-reform relationship between SOEs and 
Government    119
5.2  The listing process for SOEs  121
5.3  The ownership structure of Panda – Form 1  122
5.4   The ownership structure of Hisense and Huadong – 
Form 2  123
5.5   A comparison of state shares in the listed fi rms 
of Hisense, Huadong and Panda, 2000–2008  125
5.6   The relationship between listed fi rms and ultimate 
controller in COEs  127
5.7   The relationship between actual controllers and 
the listed fi rm, Yankon  134
5.8   The ownership structure of Silan  135
xi
Business Strategy and Corporate Governance in the Chinese Sector
5.9   The relationship between actual controllers and the 
listed fi rm, Tiantong  135
5.10   The transformation of ownership structure and 
board characteristics of the cases at different stages  151
6.1   The interrelationship between institutional factors, 
business strategies and corporate governance  159
6.2  Contributions of the study  168
xii
List of tables
1.1  Profi le of interviewees from companies  17
1.2  Profi le of non-company interviewees  18
3.1   Priorities of government motives for their 
choice of industrial projects  56
3.2  Brief introduction of the eight fi rms, 2006  75
4.1  Leading brands in China’s CTV market (1996, 2007)  95
4.2   R&D spending as a percentage of sales, 1998–2006: 
A comparison between Haier, General Electric (GE) 
and Sony  102
4.3  The fi rms’ domestic market share, 1995–2007  109
4.4   The growth rate of the main business revenue 
of fi rms, 2007  109
4.5  The stages of fi rms’ pursuit of business strategies  114
5.1  The relation-based positions in DPOEs, 2006  132
5.2  A comparison of shares in case fi rms at different stages (%)  138
5.3  Personnel composition of the supervisory board, 2008  145
5.4  A comparison of boards in case fi rms at different stages  146
5.5   Percentage of independent directors from different 
areas, 2007  147
5.6   Percentage of affi liated directors in case fi rms at 
different stages (%)  149
xiii
Abbreviations and acronyms
AMC  Asset management company
BoD  Board of directors
BS  Business strategy
CCP  Chinese Communist Party
CE  Consumer electronics
CG  Corporate governance
CMRS  Contract management responsibility system
COE  Collectively-owned enterprise
CSRC  China Securities Regulatory Commission
CTV  Colour TV
DPOE  Domestic privately-owned enterprise
FDI  Foreign direct investment
GDP  Gross domestic product
IC  Integrated circuit
IPO  Initial Public Offering
IT  Institutional theory
JV  Joint venture
LP  Legal person
M&A  Merger and acquisition
MNC  Multi-national corporation
NPL  Nonperforming loan
NSB  National Statistics Bureau
OEM  Original Equipment Manufacturing
R&D  Research and development
RBV  Resource-based view
SAIC  State Administration for Industry and Commerce of China
xv
Business Strategy and Corporate Governance in the Chinese Sector
SASAC  State-owned Assets Supervision and Administration Commission
SB  Supervisory board
SOE  State-owned enterprise
SSE  Shanghai Stock Exchange
SZSE  Shenzhen Stock Exchange
TCE  Transaction cost economics
TVE  Township and village enterprise
WTO  World Trade Organization
xvi