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About Bull-Whip Effect: A Critical Analysis of
This document provides a critical analysis of the bullwhip effect in supply chain management. It discusses five potential causes of the bullwhip effect: 1) information failure due to lack of demand information sharing, 2) chain complexity from intermediaries, 3) product proliferation, 4) sales promotions, and 5) economies of scale from periodic ordering. It also outlines some managerial implications and remedies to mitigate the bullwhip effect, such as avoiding multiple demand forecast updates, sharing downstream demand data with upstream members, and implementing collaborative planning and replenishment.
Detailed Information
| Author: | ['Harsh Shah'] |
|---|---|
| Publication Year: | 2021 |
| Pages: | 15 |
| Language: | English |
| Format: | |
| Price: | FREE |
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