Download Bottom-Up Marketing PDF Free - Full Version
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About Bottom-Up Marketing
Offers revised thinking on management practice, emphasizing tactics, rather than arbitrary decision making, to guide strategy, and contains step-by-step procedures for a marketing campaign
Detailed Information
| Author: | Al Ries |
|---|---|
| Publication Year: | 1988 |
| ISBN: | 9780452264182 |
| Language: | English |
| File Size: | 0.93359375 |
| Format: | |
| Price: | FREE |
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