Table Of ContentBIG DATA
IN
PSYCHOLOGICAL
RESEARCH
BIG DATA
IN
PSYCHOLOGICAL
RESEARCH
EDITED BY
SANG EUN WOO, LOUIS TAY, AND ROBERT W. PROCTOR
Copyright © 2020 by the American Psychological Association. All rights reserved. Except
as permitted under the United States Copyright Act of 1976, no part of this publication
may be reproduced or distributed in any form or by any means, including, but not limited
to, the process of scanning and digitization, or stored in a database or retrieval system,
without the prior written permission of the publisher.
The opinions and statements published are the responsibility of the authors, and
such opinions and statements do not necessarily represent the policies of the American
Psychological Association.
Published by
American Psychological Association
750 First Street, NE
Washington, DC 20002
https://www.apa.org
Order Department
https://www.apa.org/pubs/books
[email protected]
In the U.K., Europe, Africa, and the Middle East, copies may be ordered from Eurospan
https://www.eurospanbookstore.com/apa
[email protected]
Typeset in Meridien and Ortodoxa by Circle Graphics, Inc., Reisterstown, MD
Printer: Sheridan Books, Chelsea, MI
Cover Designer: Beth Schlenoff, Bethesda, MD
Library of Congress Cataloging-in-Publication Data
Names: Woo, Sang Eun, editor. | Tay, Louis (Psychologist) editor. |
Proctor, Robert W., editor.
Title: Big data in psychological research / edited by Sang Eun Woo, Louis
Tay, and Robert W. Proctor.
Description: Washington : American Psychological Association, 2020. |
Includes bibliographical references and index.
Identifiers: LCCN 2019054296 (print) | LCCN 2019054297 (ebook) |
ISBN 9781433831676 (hardcover) | ISBN 9781433832338 (ebook)
Subjects: LCSH: Psychology—Research—Data processing. |
Psychology—Research—Methodology.
Classification: LCC BF76.6.I57 B54 2020 (print) | LCC BF76.6.I57 (ebook) |
DDC 150.72—dc23
LC record available at https://lccn.loc.gov/2019054296
LC ebook record available at https://lccn.loc.gov/2019054297
http://dx.doi.org/10.1037/0000193-000
Printed in the United States of America
10 9 8 7 6 5 4 3 2 1
CONTENTS
Contributors vii
Introduction 3
Sang Eun Woo, Louis Tay, and Robert W. Proctor
I. BACKGROUND AND OVERVIEW 13
1. Big Data Science: A Philosophy of Science Perspective 15
Brian D. Haig
2. From Small-Scale Experiments to Big Data:
Challenges and Opportunities for Experimental Psychologists 35
Robert W. Proctor and Aiping Xiong
3. Big Data for Enhancing Measurement Quality 59
Sang Eun Woo, Louis Tay, Andrew T. Jebb, Michael T. Ford, and
Margaret L. Kern
II. INNOVATIONS IN LARGE-SCALE DATA COLLECTION
AND ANALYSIS TECHNIQUES 87
4. Internet Search and Page View Behavior Scores:
Validity and Usefulness as Indicators of Psychological States 89
Michael T. Ford
5. Observing Human Behavior Through Worldwide Network
Cameras 109
Sara Aghajanzadeh, Andrew T. Jebb, Yifan Li, Yung-Hsiang Lu, and
George K. Thiruvathukal
6. Wearable Cameras, Machine Vision, and Big Data Analytics:
Insights Into People and the Places They Go 125
Andrew B. Blake, Daniel I. Lee, Roberto De La Rosa, and Ryne A. Sherman
v
vi Contents
7. Human-Guided Visual Analytics for Big Data 145
Morteza Karimzadeh, Jieqiong Zhao, Guizhen Wang, Luke S. Snyder,
and David S. Ebert
8. Text Mining: A Field of Opportunities 179
Padmini Srinivasan
III. APPLICATIONS 201
9. Big Data in the Science of Learning 203
Sidney K. D’Mello
10. Big Data in Social Psychology 227
Ivan Hernandez
11. Big Data in Health Care Delivery 255
Mohammad Adibuzzaman and Paul M. Griffin
12. The Continued Importance of Theory: Lessons From
Big Data Approaches to Language and Cognition 277
Brendan T. Johns, Randall K. Jamieson, and Michael N. Jones
13. Big Data in Developmental Psychology 297
Kevin J. Grimm, Gabriela Stegmann, Ross Jacobucci, and Sarfaraz Serang
14. Applying Principles of Big Data to the Workplace and
Talent Analytics 319
Q. Chelsea Song, Mengqiao Liu, Chen Tang, and Laura F. Long
IV. RECOMMENDATIONS FOR RESPONSIBLE AND
RIGOROUS USE OF BIG DATA 345
15. The Belmont Report in the Age of Big Data: Ethics at the
Intersection of Psychological Science and Data Science 347
Alexandra Paxton
16. Promoting Robust and Reliable Big Data Research
in Psychology 373
Joshua A. Strauss and James A. Grand
17. Privacy and Cybersecurity Challenges, Opportunities,
and Recommendations: Personnel Selection in an Era
of Online Application Systems and Big Data 393
Talya N. Bauer, Donald M. Truxillo, Mark P. Jones, and Grant Brady
18. Privacy Enhancing Techniques for Security 411
Elisa Bertino
V. CONCLUDING REMARKS 425
19. Future Research Directions for Big Data in Psychology 427
Frederick L. Oswald
Index 443
About the Editors 467
CONTRIBUTORS
Mohammad Adibuzzaman, PhD, Regenstrief Center for Healthcare
Engineering, Purdue University, West Lafayette, IN
Sara Aghajanzadeh, MSc candidate, Purdue University, West Lafayette, IN
Talya N. Bauer, PhD, School of Business Administration, Portland State
University, Portland, OR
Elisa Bertino, PhD, Department of Computer Science, Purdue University,
West Lafayette, IN
Andrew B. Blake, doctoral candidate, Department of Management,
Texas Tech University, Lubbock
Grant Brady, PhD, School of Business, Portland State University,
Portland, OR
Roberto De La Rosa, doctoral candidate, Department of Experimental
Psychology, Texas Tech University, Lubbock
Sidney K. D’Mello, PhD, Institute of Cognitive Science, Department of
Computer Science, University of Colorado, Boulder
David S. Ebert, PhD, Electrical and Computer Engineering, Purdue
University, West Lafayette, IN
Michael T. Ford, PhD, Department of Management, University of Alabama,
Tuscaloosa
James A. Grand, PhD, Department of Psychology, University of Maryland,
College Park
Paul M. Griffin, PhD, Regenstrief Center for Healthcare Engineering,
Purdue University, West Lafayette, IN
Kevin J. Grimm, PhD, Department of Psychology, Arizona State University,
Tempe
vii
viii Contributors
Brian D. Haig, PhD, School of Psychology, Speech and Hearing, University
of Canterbury, Christchurch, New Zealand
Ivan Hernandez, PhD, Department of Psychology, Virginia Tech, Blacksburg
Ross Jacobucci, PhD, Department of Psychology, University of Notre Dame,
Notre Dame, IN
Randall K. Jamieson, PhD, Department of Psychology, University of
Manitoba, Winnipeg, Canada
Andrew T. Jebb, MA, Department of Psychological Sciences, Purdue
University, West Lafayette, IN
Brendan T. Johns, PhD, Department of Psychology, McGill University,
Montreal, Quebec, Canada
Mark P. Jones, DPhil, Department of Computer Science, Portland State
University, Portland, OR
Michael N. Jones, PhD, Cognitive Science Program, Indiana University,
Bloomington
Morteza Karimzadeh, PhD, Department of Geography, University of
Colorado, Boulder
Margaret L. Kern, PhD, Graduate School for Education, University of
Melbourne, Melbourne, Australia
Daniel I. Lee, MA, Social/Personality Psychology, University of California,
Riverside
Yifan Li, MSc, School of Electrical and Computer Engineering, Purdue
University, West Lafayette, IN
Mengqiao Liu, PhD, Development Dimensions International, Pittsburgh, PA
Laura F. Long, Department of Psychological Sciences and Department of
Statistics, Purdue University, West Lafayette, IN
Yung-Hsiang Lu, PhD, School of Electrical and Computer Engineering,
Purdue University, West Lafayette, IN
Frederick L. Oswald, PhD, Department of Psychological Sciences, Rice
University, Houston, TX
Alexandra Paxton, PhD, Department of Psychological Sciences,
Center for the Ecological Study of Perception and Action, University of
Connecticut, Storrs
Robert W. Proctor, PhD, Department of Psychological Sciences, Purdue
University, West Lafayette, IN
Sarfaraz Serang, PhD, Department of Psychology, Utah State University,
Logan
Ryne A. Sherman, PhD, Hogan Assessment Systems, Tulsa, OK
Luke S. Snyder, Purdue University, West Lafayette, IN
Q. Chelsea Song, PhD, Department of Psychological Sciences, Purdue
University, West Lafayette, IN
Padmini Srinivasan, PhD, Department of Computer Science,
University of Iowa, Iowa City
Gabriela Stegmann, PhD, Department of Psychology, Arizona State
University, Tempe
Contributors ix
Joshua A. Strauss, BA, Department of Psychology, University of Maryland,
College Park
Chen Tang, School of Labor and Employment Relations, University of Illinois
at Urbana-Champaign, Champaign
Louis Tay, PhD, Department of Psychological Sciences, Purdue University,
West Lafayette, IN
George K. Thiruvathukal, PhD, Department of Computer Science,
Loyola University, Chicago, IL, and Argonne National Laboratory,
Argonne, IL
Donald M. Truxillo, PhD, Department of Work and Employment Studies,
Kemmy Business School, University of Limerick, Limerick, Ireland
Guizhen Wang, Electrical and Computer Engineering, Purdue University,
West Lafayette, IN
Sang Eun Woo, PhD, Department of Psychological Sciences, Purdue
University, West Lafayette, IN
Aiping Xiong, PhD, College of Information Sciences and Technology,
The Pennsylvania State University, University Park
Jieqiong Zhao, MS, Electrical and Computer Engineering, Purdue
University, West Lafayette, IN
