Beware Wet Paint

276 Pages·2004·19.506 MB·English

by  Alan Fletcher

PHAIDON
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780714°833545
iii i
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Beware Wet Paint Designs by Alan Fletcher

Beware Wet Paint Designs by Alan Fletcher Commentary by Jeremy Myerson
Preface
Marcel Duchamp used the phrase ‘Beware Wet Paint’
to remind us that it takes time to judge the worth
of work. This book looks at thirty-five years of
Alan Fletcher’s work; some of the most recent may
not yet be dry.
This is also a book about the design process, the
thinking behind the solutions and the methods used to
resolve them. To show this more clearly the examples
illustrated are, in the main, not displayed in their
original context but as images in their own right.
Each example is accompanied by a full commentary
by Jeremy Myerson. Four essays give further critical
and biographical insight to the work, and the man.
0§2994%
4&5 Beware Wet Paint
Contents
Jeremy Myerson J Beware Wet Paint 9
Ideas take shape 1s
Colourways 29
Pidgin graphics 45
tick Poynor Ln conversation 61
c3e
6 Body language 69
Making marks 8s
Nothing wasted 103
9 Manipulating the eye 113
A graphic excursion 125
II Letterwriting 141
Wayfinding 155
Recycling materials 163
David Gibbs The man who looked around 111
Weather report 183
Purloining 195
Exploiting uniformity 205
Negative is positive 217
19 Star gazing 229
The alphabet at work 239
20
Jeremy Myerson 2) Background 1sf oreground 253
Acknowledgements 261
Index of illustrations 262
The final point 264