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About Better Course Contents
This document provides the course outline for MARK 214 Tourism Marketing offered in Trimester 2, 2014 at the School of Marketing & International Business. The course is taught on Thursdays from 1:40-3:30pm in Government Buildings, GB LT1. It is coordinated by Dr. Jayne Krisjanous and administered by Rebekah Sage. The course uses a textbook and aims to teach students about tourism marketing through lectures, guest speakers, group projects, and exams. Students will be assessed on an in-class test, group project, group presentation, and final exam. The group project involves developing a marketing plan for a new tourism venture.
Detailed Information
| Author: | ['Muhammad Bilal'] |
|---|---|
| Publication Year: | 2016 |
| Pages: | 6 |
| Language: | English |
| Format: | |
| Price: | FREE |
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