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Bank 3.0 – Why Banking is No Longer Somewhere You Go, But Something You Do PDF

2012·8.7 MB·English
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by Brett King| 2012| 8.7| English

About Bank 3.0 – Why Banking is No Longer Somewhere You Go, But Something You Do

The first edition of BANK 2.0 took the financial services world by storm and became synonymous with disruptive customer behaviour, technology shift and new banking models. In BANK 3.0, Brett King looks at the latest trends that are redefining financial services and payments. From the global scramble for dominance of the mobile wallet, the expectations created by tablet computing, the operationalizing of the cloud and the explosion of social media he explores:li and u003eHow Social Media has exposed pricing, over-regulation, outdated processes and poor policy,How mobile technology is completely changing the context of banking,How customer advocacy is killing traditional brand marketing,The growth of the ‘de-banked’ consumer who doesn’t need a bank at all; andWhy Banking is no longer a place you go, but something you doBANK 3.0 shows that the gap between customer and financial services players is rapidly growing, leaving massive opportunities for new, non-bank competitors to totally disrupt the industry.

Detailed Information

Author:Brett King
Publication Year:2012
ISBN:9789814382120
Language:English
File Size:8.7
Format:PDF
Price:FREE
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