Aviation Systems: Management of the Integrated Aviation Value Chain

255 Pages·2011·1.95 MB·English

by  Andreas Wittmer (auth.)

Springer Texts in Business and Economics
For furthervolumes:
http://www.springer.com/series/10099
.
Andreas Wittmer Thomas Bieger
l
Roland Mu¨ller
Editors
Aviation Systems
Management of the Integrated Aviation
Value Chain
Editors
Dr.AndreasWittmer Prof.Dr.ThomasBieger
Prof.Dr.RolandMu¨ller UniversityofSt.Gallen
UniversityofSt.Gallen InstituteforPublicServicesandTourism
CenterforAviationCompetence Dufourstraße40a
Dufourstraße40a 9000St.Gallen
9000St.Gallen Switzerland
Switzerland [email protected]
[email protected]
[email protected]
ISBN978-3-642-20079-3 e-ISBN978-3-642-20080-9
DOI10.1007/978-3-642-20080-9
SpringerHeidelbergDordrechtLondonNewYork
LibraryofCongressControlNumber:2011935634
# Springer-VerlagBerlinHeidelberg2011
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Editorial Aviation Systems
Globalisation has led to a strongly growing demand in international air transport.
Thisgrowthwasfurtherfuelledbythederegulationoftheairlinesector.Politicians,
business leaders, but also individual and institutional customers needed a deeper
understandingoftheaviationsector.Anincreasingnumberoftextbooksaboutthe
airlinesectorofferinsightsintotheindustry’seconomicsanditsmanagement.
This book targets industry managers as well as policymakers and institutional
customers of the sector, and in particular students in the field of transport and
tourism.Itprovidesanoverviewontheaviationsectorwithaspecialfocusonvalue
creationandstrategiesbasedonindustrialeconomics.Theconsequentapplication
ofasystemviewmakesituniqueinitsfield.Thebookdrawsontherichtraditionof
integrated management approaches and the use of system models in management
researchandteachingintourismattheUniversityofSt.Gallen.Thesystemviewand
the use ofsystemmodelshelp to understand interrelatedand interdependentdevel-
opments,liketheconsequencesoftechnicalprogressonregulationanddemand.
The authors were fortunate enough to be able to draw on research results of
many years at the Institute for Public Services and Tourism and the Center of
AviationCompetenceattheUniversityofSt.Gallen.Therefore,theauthorswould
like to thank all colleagues who contributed to this book by discussions, research
contributions, and administrative support, and especially the co-authors Philipp
Boksberger,BertUrfer,RobertWeinertandJanVespermann.Specialthanksgoto
ourassistantsCatherineBaudenbacher,MarlisVernier,NicoleDenkandMargareta
BruggerandthelanguageeditorsMichaelTschapkaandChristineKernwhohelped
tofinishthisbook.
St.Gallen,1July2011 AndreasWittmer
ThomasBieger
RolandMu¨ller
v
.
Contents
1 AviationSystems:ManagementSummary ............................... 1
AndreasWittmer
2 FundamentalsandStructureofAviationSystems ...................... 5
AndreasWittmerandThomasBieger
3 TheEnvironmentofAviation ............................................ 39
AndreasWittmerandJanVespermann
PartI TheSupplySideofAviation
4 FromtheAviationValueChaintotheAviationSystem ............... 61
ThomasBiegerandAndreasWittmer
5 AirlineStrategy:FromNetworkManagementto
BusinessModels ........................................................... 77
ThomasBiegerandAndreasWittmer
6 ManagingAirportInfrastructure ....................................... 103
BertUrferandRobertWeinert
PartII TheDemandSideofAviation
7 MarketinginAviation ................................................... 135
AndreasWittmerandThomasBieger
8 PassengerBehaviour ..................................................... 157
PhilippBoksberger
vii
viii Contents
9 Risk,SafetyandSecurity ................................................ 171
PhilippBoksberger
PartIII SteeringandControllingtheSystemofAviation
10 AviationGovernance ................................................... 185
RolandMu¨ller
11 RiskManagementinAviation ......................................... 201
RolandMu¨ller
12 AuthoritiesandRegulationsinAviation .............................. 215
RolandMu¨ller
About the Editors
Dr. oec. HSG Andreas Wittmer (1973) is Managing Director of the Center for
AviationCompetenceandViceDirectoroftheInstituteforSystemicManagement
andPublicGovernanceattheUniversityofSt.Gallen,wherehealsoholdslectures.
HeisaguestprofessoratseveralinternationaluniversitiesinthefieldsofAviation
Management and Economics. He is President ofthe Swiss AerospaceCluster and
worksasafreelanceaircraftaccidentinvestigatorfortheAircraftAccidentInvesti-
gationOfficeofSwitzerland.
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