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About Augmented reality marketing: How mobile AR-apps can improve brands through inspiration
Rauschnabel, P. A., Felix, R., & Hinsch, C. (2019). Augmented reality marketing: How mobile AR-apps can improve brands through inspiration. Journal of Retailing and Consumer Services, 49, 43-53.
Detailed Information
| Author: | ['test'] |
|---|---|
| Publication Year: | 2020 |
| Pages: | 11 |
| Language: | English |
| Format: | |
| Price: | FREE |
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