Artificial Intelligence Decoded

128 Pages·2017·11.54 MB·English

Digital
Transformation
Review
Eleventh Edition
Artificial
Intelligence
Decoded
Digital
Transformation
Institute
By Capgemini Digital Transformation Institute
2 Artificial Intelligence Decoded
Digital
Transformation
Review
Eleventh Edition
Artificial Intelligence Decoded
Edited by Capgemini Digital Transformation Institute Digital
Transformation
Institute
About the Digital Transformation Institute:
The Digital Transformation Institute is Capgemini’s in-house think-tank on all things digital. The Institute publishes
research on the impact of digital technologies on large traditional businesses. The team draws on the worldwide
network of Capgemini experts and works closely with academic and technology partners. The Institute has
dedicated research centers in India, the United Kingdom, and the United States.
@capgemini #DTR11
www.capgemini.com/the-digital-transformation-institute
Artificial Intelligence Decoded 3
Contents
06 Academia
Lanny Cohen’s 32
foreword
Professor Luciano Floridi,
University of Oxford
08 AI: Adaptable Intelligence
Editorial
38
Artificial Intelligence:
Preparing Organizations and their People for
Drastic Change
Michael Schrage,
MIT
AI: Survival of the Smartest
View from Large
Organizations
The ‘Valley’
16
46
Michael Natusch,
Prudential Plc
AI: Augmented Intelligence Frank Chen, a16z
Make AI a Daily Habit
Matches People and Machines
56
22
Rajen Sheth,
Atif Rafiq,
Google
Volvo Cars
Democratizing AI for Traditional
Putting AI to Work: With Customers
Businesses
and Within the Enterprise
4 Artificial Intelligence Decoded
62 Capgemini
Perspective
Babak Hodjat,
Sentient Technologies
AI: Already Delivering Measurable 92
Results across Sectors
Turning AI Into
Concrete Value
Tech Leaders
The Successful Implementers’ Toolkit
72
108
Rob High,
IBM Watson Conversational
AI – Augmenting, Not Replacing, Commerce
Human Intelligence
Why Consumers Are Embracing Voice
Assistants in Their Lives
78
Lili Cheng,
Microsoft
The Need for a Long-term
AI Strategy
84
Amr Awadallah,
Cloudera
AI: Automating, Accelerating and
Improving Decision-Making
Artificial Intelligence Decoded 5
Lanny Cohen’s
foreword
Lanny Cohen,
Group Chief Innovation
Officer, Capgemini
@LannySCohen
6 Artificial Intelligence Decoded
Alexa, please write this
foreword for me.”
It’s not beyond the realms of possibility that a AI can transform or replace existing business
machine could write this foreword. After all, Artificial processes or create new ones, driving down costs and
Intelligence is now doing the work that used to be delivering greater speed, agility and quality. There
the preserve of radiologists with vast experience and are numerous new use cases and data-driven revenue
carefully honed knowledge. streams, creating new sources of competitive
advantages for bold organizations.
It’s this revolutionary impact that leads me as the
Group Chief Innovation Officer at Capgemini to Not all organizations will complete the journey, or
believe that AI will be the most debated, invested keep up the pace, however. It will require singular
in, and disruptive business technology trend over determination and vision to drive progress in AI,
the coming years. It’s both timely and a privilege, natural language processing, cognitive computing,
therefore, to introduce this compilation of expert machine learning and machine-to-machine
insights – drawing on the views of CXOs, academics, communication.
venture capitalists and futurists – and curated by
Capgemini’s Digital Transformation Institute. Whether you see yourself as a proactive adopter or
a watchful bystander when it comes to AI, I urge you
These insights, and our own interactions with clients, to use this Review as a reference. It is intended to
show that companies are transitioning to the age inform and prepare our readers for an uncertain, but
of the intelligent enterprise. The opportunities to certainly exciting, future.
use AI are numerous, from customer experience
to operations, cyber security to risk orchestration.
Artificial Intelligence Decoded 7
Artificial Intelligence: Preparing
organizations and their people for
drastic change
Introduction by Capgemini Digital Transformation Institute
History is littered with examples of how new reactions, with our analysis showing that negative
technologies create anxiety about job losses, and media coverage far exceeds the positive (see Figure
Artificial Intelligence is no exception. Anxiety levels 1). A fog of anxiety and ill-informed opinion is
around the technology colors perceptions and obscuring the risks and opportunities of AI.
Figure 1: AI media coverage: sentiment analysis
300
250
200
150
100
50
00
2016 Q2 2016 Q3 2016 Q4 2017 Q1 2017 Q2 2017 Q3 2017 Q4
Positive Negative
Source: News articles during June/July 2017. Note: Sentiment (volume of positive/negative social media messages) as
measured through headlines on Artificial Intelligence and related topics from top media publications in the mentioned
time period.
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To cut through the fog, this edition of the Digital corporates, tech startups, academics, venture
Transformation Review presents a more nuanced capitalists, futurists, and technology vendors. We
perspective on AI. To understand and explain how also launched extensive global research surveys to
AI could benefit industry and society, we conducted examine AI and a current hot topic in the industry –
wide-ranging research. We spoke to leaders voice assistants.
and experts from a broad spectrum: traditional
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