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About An Introduction To Logistics and The Supply Chain
This document provides an introduction to logistics and supply chains. It uses the example of a bottled water purchase from a corner store to illustrate key concepts. It summarizes how the bottled water moved from its origin, through various parties and processes, to the consumer. It identifies themes like physical product flow, financial exchange, information sharing, roles and responsibilities, and business processes. It explains how value, price and cost determine if exchanges are beneficial to buyers and sellers. Finally, it shows how marketing and logistics factors must be balanced to meet customer needs.
Detailed Information
| Author: | ['Sachin Suresh'] |
|---|---|
| Publication Year: | 2014 |
| Pages: | 10 |
| Language: | English |
| Format: | |
| Price: | FREE |
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