Table Of Content

Alibaba ’s Practice on IPR protection as ISP 2014.9 Li Jiehua Catalog • Introduction over Alibaba Group • Overview of Alibaba IP Protection • Measures and policy • Difficulties and Challenges Catalog • Introduction over Alibaba Group • Overview of Alibaba IP Protection • Measures and policy • Difficulties and Challenges The Alibaba Story Alibaba Group started out of curiosity of our lead founder, Jack Ma… 1999 Mid-1990s Hangzhou, China First U.S. trip Why no Chinese beer in Internet search results? Mission To make it easy to do business anywhere The Alibaba Story . . . And 14 years later, Alibaba Group has become a diverse e-commerce company with a family of Internet-based businesses 1999 2013 Employees: 18 Employees*: More than 24,000 Office: Jack Ma’s Hangzhou apartment Offices: Head office in Hangzhou plus more than 70 offices in mainland China, Hong Kong, Taiwan, India, U.S. and U.K. * Including employees of Alibaba Group’s affiliated entities An E-commerce Ecosystem Social Network B2C online Mobile Applications Alibaba Mobile Operating C2C online shopping platform System marketplace Merchant Services Alimama Group shopping Shopping search platform engine E-commerce Ecosystem Liangwuxian Online Travel Affiliate Global B2B e- Domestic B2B e- commerce platform commerce platform Third-party Cloud computing and data payment platform management Logistics AliExpress Catalog • Introduction over Alibaba Group • Overview of Alibaba IP Protection • Measures and policy • Difficulties and Challenges Overview of Alibaba IP Protection Government Rights holder 3rd Party Platform Seller Consumer Catalog • Introduction over Alibaba Group • Overview of Alibaba IP Protection • Measures and policy • Difficulties and Challenges Creating an Online IP Protection and Complaint System Launch Taobao Setup mailbox Launch the dedicated to deal IPR reporting Alibaba Group with complaints system IPP platform 2002 2011 2013 2009 2012 AliProtect Open SMEs overseas complaint gateway • IPP platform site: http://ipp.alibabagroup.com/ • One-stop services for global rights holders • Cooperation mechanism with global rights holders

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The Alibaba Story. Why no Chinese beer in. Internet search results? Mid-1990s. First U.S. trip. 1999. Hangzhou, China. To make it easy to do business

Alibaba's Practice on IPR protection as ISP PDF

21 Pages·2012·1.51 MB·English

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The Alibaba Story. Why no Chinese beer in. Internet search results? Mid-1990s. First U.S. trip. 1999. Hangzhou, China. To make it easy to do business

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Author:	Unknown
Publication Year:	2012
Pages:	21
Language:	English
File Size:	1.51
Format:	PDF
Price:	FREE

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