Table Of ContentAfrica-to-Africa
Internationalization
Key Issues and Outcomes
Edited by
Ifedapo Adeleye, Lyal White
and Nathaniel Boso
AIB Sub-Saharan Africa (SSA) Series
Series Editors
Ifedapo Adeleye
Lagos Business School
Lagos , Nigeria
Lyal White
Gordon Institute of Business Science
Johannesburg , South Africa
Aim of the Series
Sub-Saharan Africa has recently been cited as the ‘next frontier for growth,’
and academics across business disciplines are increasingly focusing on
this specifi c territory of study. Th e AIB Sub-Saharan Africa (SSA) series
addresses topical issues concerning this emerging market. With contribu-
tions from leading scholars in the fi eld comprising of Africans in the dias-
pora, non-African scholars with a keen interest in the region and African
scholars and consultants who reside in the region, the series is uniquely
multi-disciplinary in nature with contributions from the core business
disciplines including strategy, entrepreneurship, marketing, international
business, human resources management. Other interesting areas include
political economy, economic geography, development economics, and
international economics.
More information about this series at
http://www.springer.com/series/14762
Ifedapo A deleye • Lyal W hite • Nathaniel Boso
Editors
Africa-to-Africa
Internationalization
Key Issues and Outcomes
Editors
Ifedapo Adeleye Nathaniel Boso
Lagos Business School Leeds University Business School
Lagos , Nigeria Leeds , West Yorkshire , United Kingdom
Lyal White
Gordon Institute of Business Science
Johannesburg , South Africa
AIB Sub-Saharan Africa (SSA) Series
ISBN 978-3-319-30691-9 ISBN 978-3-319-30692-6 (eBook)
DOI 10.1007/978-3-319-30692-6
Library of Congress Control Number: 2016949781
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Prefa ce
Th e Academy of International Business-Sub Saharan Africa (AIB-SSA)
Book Series features a collection of impactful research papers and teach-
ing cases aligned to the theme of the annual conference of the AIB-SSA
chapter. Th e 2015 conference of the chapter, which was successfully
hosted by Gordon Institute of Business Science (GIBS), South Africa,
from August 26 to 28, had the theme “Africa Direct Investment: Trends,
Prospects, Challenges and Policy Issues.” Th e conference attracted over
90 delegates from 20 countries of the Sub-Saharan Africa region and
around the world. Over 25 doctoral candidates and early career faculty
participated in the Journal of International Business Studies (JIBS) Paper
Development Workshop led by Prof. Elizabeth Rose of the University of
Otago, New Zealand, and Prof. Robert Grosse of American University,
Sharjah, UAE.
Building on keynote addresses and presentations at the 2015 confer-
ence, this volume provides research papers and teaching cases that high-
light an emerging trend in Foreign Direct Investment (FDI) to Africa:
the increase in trade and investment between African countries. Th is is
an area that has received little coverage as attention has focused on FDI
from traditional sources (Western economies) and, of late, the BRIC
e conomics of Brazil, Russia, India and China economies (especially
China). Th is volume aims to draw attention to this trend, defi ning the
agenda and providing guidance on directions for future research.
v
vi Preface
Th e coverage is extensive sector-, geography-, and discipline-wise.
Contributions cover the key economies in all the sub-regions of Sub-
Saharan Africa—Nigeria, South Africa, Kenya, Ghana, Uganda, and
Mozambique—as well as the key industries—extractive, fi nancial ser-
vices, telecommunications, brewing, and hospitality. Th e chapters in this
volume cover multiple academic disciplines and managerial functions,
including strategy and entrepreneurship, marketing and brand manage-
ment, economics, and political economy.
Th e volume contains not only empirical and conceptual research
papers but also a collection of teaching case studies. Th ese cases help
to illustrate the practical issues and challenges organizations face when
they embark on Africa-to-Africa internationalization. Hence, the volume
serves as a “bridge” publication, providing both theoretical and real-life
insights on an important phenomenon in the African context. All the
chapters are written by scholars and executives with practical and exten-
sive professional experience conducting international business in Africa.
Th e AIB-SSA chapter—in line with its commitment to advancing
International business (IB) research, teaching, and practice in Africa—
will continue to organize annual conferences and capacity-building
activities. We hope that this second volume in the Palgrave Macmillan
AIB-SSA Book Series will help readers better understand the complexi-
ties and challenges of doing international business in Africa. Titles in the
AIB Sub-Saharan Africa Book Series include:
Ifedapo Adeleye, Kevin Ibeh, Abel Kinoti and Lyal White (Editors)
Th e Changing Dynamics of International
Business in Africa
Ifedapo Adeleye, Lyal White and Nathaniel Boso (Editors)
Africa-to-Africa Internationalization: Key Issues,
Challenges and Outcomes
Ifedapo Adeleye, Lagos, Nigeria
Lyal White, Johannesburg, South Africa
Nathaniel Boso, Leeds, UK
Acknowledgements
We would like to express our sincere thanks and appreciation to all those
who contributed to this volume and to the conference. Many thanks also
to the following institutions for the immense contribution of their fac-
ulty to the 2015 conference and to this book: GIBS (Nicola Kleyn, Lyal
White, Adrian Saville, and Helena Barnard), China Europe International
Business School (CEIBS) (Annette Nijs and Mathew Tsamenyi), and
Lagos Business School (Chris Ogbechie, Olawale Ajai, and Ifedapo
Adeleye).
Many thanks to our conference sponsors—the Tony Elumelu
Africapitalism Institute (Platinum Sponsor), PYXERA Global (Gold
Sponsor), GIBS Centre for Dynamic Markets and Lagos Business School
(Silver Sponsors), and Emerald Group Publishing (Bronze Sponsor)—for
their immense support. We are especially grateful to Mr. David Rice of
the Tony Elumelu Africapitalism Institute and Dr. Jurie van Niekerk of
PYXERA Global for contributing to the insightful scholar-meets-p ractice
sessions.
M any individuals supported the inaugural conference as PDW and
symposia/special topic session organizers, track chairs, session chairs,
and reviewers; their contribution in raising the quality of the papers and
cases selected for this volume is much appreciated. We especially thank
Professors Elizabeth Rose, Africa Ariño, Robert Grosse, Amon Chizema,
Kenneth Amaeshi, and Nathaniel Boso.
vii
viii Acknowledgements
Special thanks to the Palgrave Macmillan team for extending their spe-
cial partnership with the AIB to the SSA chapter. We are grateful to Liz
Barlow and Maddie Holder for their effi cient and professional handling
of the production of this volume.
F inally, we thank the contributors to this second volume of the SSA
book series for their eff orts to increase our understanding of Africa-to-
Africa internationalization. Th eir commitment to this project made the
editors’ work easier, and without them we sure wouldn’t have this insight-
ful book.
Contents
Part I Exploring the Africa-to-Africa
Internationalization Concept 1
1 Africa-to-Africa Internationalization: Emerging
Trends and Key Issues 3
Nathaniel Boso, Ifedapo Adeleye, and Lyal White
2 Africa-to-Africa Internationalization: Future
Trends and Research Avenues 35
Ifedapo Adeleye and Nathaniel Boso
Part II Research Articles on Africa-to-Africa
Internationalization 67
3 Examining the Factors Infl uencing the
International Expansion of Nigerian Banks 69
Ebimo Amungo
ix
