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About Advertising and Promotion An Integrated Marketing
The document summarizes the course outline for MARK 301 Marketing Communications taught in 2006 at Victoria University of Wellington. The key aspects of the course include: - Lectures on Wednesdays from 1:40-3:30pm and Fridays from 10:30-11:20am in designated lecture theaters. - Nine weekly one-hour tutorials beginning in week 3. - Two assignments worth 15% and 25% respectively, with assignment 1 due on March 30th and assignment 2 due on May 15th. - A final exam worth 50% at a date to be announced. - The course aims to provide students with an understanding of integrated marketing communications and the various tools available
Detailed Information
| Author: | ['Jayadatta Shreepada S'] |
|---|---|
| Publication Year: | 2019 |
| Pages: | 18 |
| Language: | English |
| Format: | |
| Price: | FREE |
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