Download 2021 Marketing Toolkit PDF Free - Full Version
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About 2021 Marketing Toolkit
This document provides a marketing toolkit to help organize marketing efforts. It includes exercises, examples, and activities to guide developing, refining, and executing a marketing plan. The toolkit covers setting marketing goals, assessing the current marketing foundation, documenting the marketing plan, and achieving goals. Key terms are defined, including objectives, strategies, tactics, and metrics. The importance of aligning business and marketing goals is discussed. Goals should flow from business objectives to marketing objectives to strategies to tactics. An example is provided of how a business objective to increase revenue can translate to specific marketing tactics.
Detailed Information
| Author: | ['carolisdwi permana'] |
|---|---|
| Publication Year: | 2021 |
| Pages: | 54 |
| Language: | English |
| Format: | |
| Price: | FREE |
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