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08-Customer Relationship Management and Supply Chain Management PDF

54 Pages·2021·English
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by ['Freddy Marpaung']| 2021| 54 pages| English

About 08-Customer Relationship Management and Supply Chain Management

This document discusses customer relationship management (CRM) systems which support customer-facing activities and analytical CRM systems which analyze customer data. It also covers supply chain management, including the components and flows within a supply chain as well as challenges and solutions. The goal is to explain how information systems can help manage relationships with customers and coordinate activities across supply chains.

Detailed Information

Author:['Freddy Marpaung']
Publication Year:2021
Pages:54
Language:English
Format:PDF
Price:FREE
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