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About Organizational Cultures of Remembrance: Exploring the Relationships Between Memory, Identity, and Image in an Automobile Company (Media and Cultural Memory Medien Und Kulturelle Erinnerung)
Why and how do companies remember their past in terms of history and tradition? This book empirically explores the phenomenon of organizational remembrance in a German automobile company from a cultural perspective. By dissecting the relationships between memory, identity, and image in a business setting, this innovative study makes sense of the complex cultural forces at work in the corporate handling of the past, the present, and the future.
Detailed Information
| Author: | Daniel Mai |
|---|---|
| Publication Year: | 2015 |
| ISBN: | 9783110420692 |
| Pages: | 396 |
| Language: | English |
| File Size: | 2.4 |
| Format: | |
| Price: | FREE |
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