Download Matriz BCG PDF PDF Free - Full Version
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About Matriz BCG PDF
La matriz BCG es una herramienta diseñada para ayudar a las empresas multidivisionales a formular estrategias. Clasifica los productos de una empresa en cuatro cuadrantes (Estrellas, Vacas Lecheras, Incógnitas y Perros) según su participación relativa en el mercado y la tasa de crecimiento de su industria. Cada cuadrante sugiere diferentes estrategias como la inversión, desarrollo de productos, diversificación o desinversión. Sin embargo, la matriz tiene limitaciones como no considerar otros factores como el
Detailed Information
| Author: | ['a'] |
|---|---|
| Publication Year: | 2020 |
| Pages: | 20 |
| Language: | English |
| Format: | |
| Price: | FREE |
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