Business NLP For Dummies

381 Pages·2009·2.78 MB·English

by  Lynne Cooper

Business NLP
FOR
DUMmIES
‰

Business NLP
FOR
DUMmIES
‰
by Lynne Cooper
A John Wiley and Sons, Ltd, Publication
Business NLP For Dummies©
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About the Author
Lynne Cooper facilitates organisational change and leadership development.
With extensive business and management experience, she uses NLP to help
business leaders bring about fast and sustainable change for themselves and
their organisations. Lynne specialises in developing leadership skills and
improving team working to maximise performance, working one-to-one, and
with groups. Lynne is an NLP Master Practitioner, a certifi ed Clean Facilitator
and an accredited coach. She is director of Change Perspectives and a busi-
ness trainer with PPD Learning Ltd.
Author’s Acknowledgements
I, like so many others, owe a huge debt of gratitude to the originators of NLP,
Richard Bandler and John Grinder and the many other NLP developers who
have contributed so much to the fi eld – Judith DeLozier, Lesley Cameron
Bandler, Robert Dilts to name only a few. As a result of their work people,
businesses and communities are achieving so much more – this book is just
one example of these achievements.
Business NLP For Dummies is based very much on my own experience of
taking NLP into organisations to improve individual and business perfor-
mance. That would never have been possible without learning from, and
being supported by, some of the most outstanding trainers in the fi eld.
Particular mention must go to Judith Lowe, James Lawley and Penny
Tompkins. Special thanks too to my dear friend and colleague, Mariette
Castellino, from whom I have learned so much, and all those clients who had
faith in the difference that working with us could make.
Thanks to the team at Wiley, including Simon, Sally and Nicole, for guiding
and supporting me through the writing of this book, and to Chris for his dili-
gent and knowledgeable contributions. Particular thanks to Brian Kramer,
whose insights and incisive questions added so much to the end result.
Many thanks to friends and family for their forbearance. They’ve been sorely
neglected, but much loved, through the process of writing this book. And last
but not least, thanks to Glen, Victoria and Chelsey, who have encouraged,
supported and nurtured me with tea and cake in the long hours of writing.
Publisher’s Acknowledgments
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Cover Photos: © Tetra Images / Alamy
Cartoons: Rich Tennant
(www.the5thwave.com)
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Contents at a Glance
Introduction ................................................................ 1
Part I: The Difference That Makes the Difference ........... 7
Chapter 1: Achieving Business Excellence with NLP ....................................................9
Chapter 2: Overcoming the Barriers to Success ..........................................................23
Chapter 3: Utilising NLP Principles at Work .................................................................37
Part II: Building Working Relationships That Work ...... 51
Chapter 4: Understanding More, Achieving More through Communication ...........53
Chapter 5: Making Sense of Other People for Better Infl uence ..................................69
Chapter 6: Building Rapport: The Heart of Successful Relationships .......................87
Chapter 7: Using Words to Get Results .......................................................................109
Chapter 8: Choosing and Anchoring Positive Emotions ...........................................135
Part III: Leading People to Perform ........................... 155
Chapter 9: Leading from Within: Managing Your Emotions .....................................157
Chapter 10: Inspiring and Motivating with Artfully Vague Language......................179
Chapter 11: Giving Feedback to Fuel Improvement ..................................................201
Chapter 12: Coaching for Peak Performance .............................................................215
Chapter 13: Handling Diffi cult People .........................................................................237
Part IV: Achieving Business Excellence ...................... 251
Chapter 14: Creating a Compelling Vision ..................................................................253
Chapter 15: Maximising Success through Change .....................................................271
Chapter 16: Setting and Achieving Goals ....................................................................287
Chapter 17: Modelling Winning Performance ............................................................303
Part V: The Part of Tens ........................................... 323
Chapter 18: Ten Business Benefi ts of NLP ..................................................................325
Chapter 19: Ten Tips for Using NLP in Business .......................................................331
Chapter 20: Ten Online NLP Resources ......................................................................335
Chapter 21: Ten Great Reads to Build Your Business NLP Library .........................339
Index ...................................................................... 343