Read My Lips: A Cultural History of Lipstick

128 Pages·1998·6.265 MB·English

by  Meg Cohen Ragas, Karen Kozlowski

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Read My Lips
A Cultural History of Lipstick
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Read My Lips
A Cultural History of Lipstick
Meg Cohen Ragas & Karen Kozlowski
With an Introduction by
Véronique Vienne
Ages
Oro!“
CHRONICLE BOOKS
SAN FRANCISCO
ers, Polly and (in memory) Patricia
Copyright © 1998 by Meg Cohen Ragas and Karen Library of Congress Cataloging-in-Publication Data:
Kozlowski. Introduction copyright © 1998 by Cohen Ragas, Meg.
Véronique Vienne. All rights reserved. No part of this Read my lips : a cultural history of lipstick / by Meg
book may be reproduced in any form without written Cohen Ragas & Karen Kozlowski.
permission from the publisher. po cm.
Includes bibliographical references.
Page 119 constitutes a continuation of the copyright ISBN 0-8118-2011-4 (hardcover)
page. 1, Lipstick—History. 2. Lipstick—Social aspects.
|, Kozlowski, Karen. Il. Title.
Printed in Hong Kong GT2340.C64 1998
391.6'3—dc21
Page 68: From Drinking: A Love Story by Caroline 97-46747
Knapp. Copyright © 1995 by Caroline Knapp. Used by CIP
permission of The Dial Press / Dell Publishing, a divi-
sion of Bantam Doubleday Dell Publishing Group, Inc.
Cover + book design: Slatoff + Cohen Partners Inc.
Page 115: “Lipstick on Your Collar,” by George Cover photograph: Thomas Heinser
Goehring and Edna Lewis. © 1959 (Renewed) Chappell
& Co, (ASCAP). All rights reserved. Used by permission, Distributed in Canada by Raincoast Books,
Warner Bros. Publications U.S. Inc., Miami, FL 33014. 8680 Cambie Street
Vancouver, BC V6P 6M9
Page 116: “Lipstick Vogue,” by Elvis Costello, © 1980
Plangent Visions Music Inc. All rights reserved. Used by 10987654321
permission, Warner Bros. Publications U.S. Inc., Miami,
FL 33014. “Three Marlenas,” by Jakob Dylan. © 1996 Chronicle Books
WB Music Corp. (ASCAP) & Brother Jumbo Music 85 Second Street
(ASCAP). All rights administered by WB Music Corp. All San Francisco, CA 94105
rights reserved, Used by permission, Warner Bros.
Publications U.S. Inc., Miami, FL 33014. “Lipstick Lies,” www.chroniclebooks.com
written by Pat Benatar / Neil Geraldo / Myron
Grombacher. © 1983 Big Tooth Music / Chrysalis Music
/ Neil Geraldo Mus/i Tyrceac h Music (ASCAP). Used by
permission. All rights reserved.
Table of Contents
Preface
Lipstick: A Love Story
Introduction
Speak Softly and Carry a Big Stick, by Véronique Vienne
Chapter 1: The Birth of a Great Invention
The evolution of lipstick, from its shady past to its rosy future
Chapter 2: What's in a Tube? 39
What makes a matte a matte? A gloss a gloss?
The ingredients that give lipstick its stick
Chapter 3: The Business of Lipstick 49
Marketing, advertising, packaging—the secret of
lipstick’s selling success
Chapter 4: A Girl’s Best Friend Us
The psychological relationship between women and lipstick
Chapter 5: Lipstick’s Creative Genius 99
The tiny tube’s powerful impact on art, film, and song
Select Bibliography 118
Credits tS
Acknowledgments 120
Sidebars
Lipstick in Any Language 33
Lipstick’s Lethal Past 45
A Lexicon of Lipstick 46
Are You Made for Fire and Ice? 57,
What's in a Name? 65
The Red Badge of Courage th)
Smear Tactics 83
Tube Talk 88
The Power of Red o5
Connie Francis’s “Lipstick on Your Collar” HIS