Table Of ContentHAIRDRESSERS JOURNAL INTERNATIONAL
INSPIRING TODAY’S HAIRDRESSER
NATURAL
CHARM
SERIOUS COLOUR INSPIRATION FOR AW22
£5|September 2022|hji.co.uk
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Collection
By Robert Eaton, Wella Professionals
UK&I Creative Technical Director
Clients are after hair colour that will boost their look and confidence without the worry it is going
to look artificial. This is why Wella Professionals is launching Signature Naturals, a collection of
shades, looks & techniques that empower you, as the Hair Artist, to transform every client’ s hair
from their ordinary colour to the signature natural they can own. Dial the colour up or down to
create a precise look that you will be proud of in both the spotlights and the close-ups.
AFTER AFTER AFTER
E E E
R R R
O O O
F F F
E E E
B B B
LAVENDER BLUE SMOKY ROOTS ROSE BRUNETTE
Koleston Perfect 7/81 + 9/81 + 0/88 Shinefinity 07/12 Koleston Perfect 7/36
SMOKY BRUNETTE TRUE BEIGE FRONT PANEL
Shinefinity 04/12 Shinefinity 08/0 Koleston Perfect 7/36 + 0/43
AFTER AFTER
E E
R R
O O
F F
E E
B B
SOFT BRUNETTE CHERRY VIOLET
Koleston Perfect 6/91 Shinefinity 06/6 +08/8
GOLDEN BRONZE
Koleston Perfect 12/61 + 0/65
NEW SHINEFINITY SHADES
Don't forget to check out our
brand NEW Shinefinity shades
04/0 06/0 08/0 04/12 07/12 Scan the QR code to find
out more and head over to
wellastore to shop the full range
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4
CREDITS : Hair: Robert Eaton, Wella Professionals UK&I Creative Technical Director | Production: Fondness Director: Danny Mendoza-Hall
Photographer: Ben Ottewell DOP: Aurelia Bergs | Make up: Lucy Flower | Styling: Clare Frith | Post production: Rita Conry
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5
When it comes to any new trends or anything that
we launch within the salon it is so important for
stylists to feel inspired by anything that's new or
might be an inspiration for the next season
ahead… I think one of the things that we've found recently
is that clients are constantly searching for a more bespoke
look and they're always wanting the latest kind of trend or
movement in hair colour and cut as well. we're working with
haircuts again is that it really makes people think about how
to enhance that haircutif a hairdresser is inspired by our looks
that's going to instantly relate to what they do in the salon to
how they recommend different shapes and colours to their
clients coming in and to them as well. An inspired stylist is
always a more motivated and profitable stylist!
BY ROBERT EATON
Wella Professionals UK&I Creative Technical Director
M I R R O R L I G H T S Natural does not need to
mean boring; natural shades
KOLESTON PERFECT
should be custom-made.
They can be dialed up or
Natural cool base with
down depending on the
soft dimension
personality of the person in
the chair. Natural colours are
Root: Front: 6/91 + 7/0
infused with exciting accents
Back: 5/18 + 6/0
from warm amber hues to
Ends: 5/18 + 7/36
dark olive undertones and
smoky lavender touches.
Blondes can have character
S H A D O W L I G H T S even when moving away from
KOLESTON PERFECT & SHINEFINITY desaturation. From creamy
pearl, an effortless contrast
Strong dimensions whilst between a pearlier tone
preserving natural base with a warm amber hue, to
a nude cashmere with subtle
Base lights: 10/97, Blondor Accent 7/36 shadows. To a rich neutral
Shinefinity Glaze: 09/81 + 00/00 base with burnt amber tones
Welloxon Perfect 6% or, rich brunette with nuances
of a soft cognac. A move from
reddish warmer undertones,
these deep cools bring
S H A D O W L I G H T S mesmerising combinations to
KOLESTON PERFECT this midnight shade ranging
from dark olive undertones
Smoky accent shades to unexpected smoky
in a natural base lavender accents. With hidden
undertones or alluring accent
Base: 5/18, 2/0 shades, even the darkest
Accent: 10/8 + 2/0 + 0/66 colour palette has endless
personalisation opportunities.
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6
Collection
By Robert Eaton, Wella Professionals
UK&I Creative Technical Director
Discover new shades for
exciting NATURAL LOOKING
results tailored to every woman
5/18 6/91 07/36
Scan to learn more
about this service
@WellaHairUKI #WellaColour | uk.wella.professionalstore.com
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HJ
82
September 2022
CONTENTS
33
NEWS Texture Talks to know from what's on the stages,
The importance of language who's launching new products and
08 when it comes to Afro hair what competitions you can get
44 Industry News 39 involved with
This month’s news round-up #trending
10 How to nail copper on INSPIRATION
Digital News every client 82
What’s new on our website 49 Fashion
and social channels Glowing, Glowing, This month’s inspirational
Gone collections
BUSINESS The ultimate guide to your client’s
15 post-summer hair rescue REGULARS
Navigating Social
56 13
Media Colour Notes HJ Insider
Casey Coleman’s Dos and Don’ts Rio Agor Watts talks texture, We share the results from our
19 techniques and trends latest survey
The Debate
114
Two business owners discuss EVENTS Products
the future of self-employment The newest launches to
22 59 know and stock right now
The Perfect Salon S alon International
120
Experience Introducing this year’s Think Pink
Joe Mills shows us how to create a exhibition…everything you need This is the new and
seriously slick studio space improved RUSH Brighton
125
FEATURES Careers
27 Talking with Shatush
What The Pros specialist Domenico Casella
Really Think
126
First up in our new series – low-price Life Through
shampoo (thank you TikTok!) a Lens
28 The beautiful work of Danilo
AW22 Trend Cheat Giangreco
Sheet
The trends to know for the new
season ahead 99
hji.co.uk
EDITOR'S LETTER
59
TEAM HJ
HINASPIRIRDINRGES STOERDSA JYO’SU HRANIRADLR IENSTSEERRNATIONAL
Executive Director
Jayne Lewis-Orr
[email protected] • 020 3841 7360
NATURAL
CHARM
Managing Director Mark Moloney
SERIOUS COLOUR INSPIRATION FOR AW22
£5|September 2022|hji.co.uk
WELCOME
Editor Charlotte Grant-West
[email protected] • 020 3841 7369
W e are so excited about Salon International this Deputy Editor Sian Jones
year and after reading this issue you won’t fail to [email protected] • 020 7349 4798
be either... The live shows are back, we have an
all-new Colour Stage, amazing business seminars
and a host of huge names, salon groups and not
to mention the hottest brands and launches in the
Content Writer Chloe Weldon
industry right now. Turn to page 59 for the full preview of this year’s Salon
[email protected]
International, with headline sponsor Zenoti. 020 3841 7362
One area that Salon International always excels in is trend inspiration
and we’ve shared our insight into what’s hot for AW22 in this issue. Right
now we can’t get enough of copper shades (and we predict your clients 5
will love them too). Head to page 39 to get inspired by radiant reds and
Editorial Assistant Josie Jackson
cool coppers and learn the tricks to giving your clients a post-summer
[email protected] • 020 3841 7368
glow up on page 49. Still on the topic of trends, sometimes the catwalk
Editorial Intern Chloe Woodland
gets a bad rep for showcasing unwearable hair looks, but for AW22 we
[email protected]
found they were surprisingly adaptable for clients – see our trend cheat
sheet on page 28.
Elsewhere we take a look at the changing language around Afro hair.
Textured, excessively curly, kinky and coily – how do you and your clients
refer to the 4C hair type? We spoke to the experts on page 33. Plus,
Group Sales Director Jackie Brown
don’t miss our Texture Talks series dropping on YouTube this month. Each
[email protected] • 020 3841 7366
episode explores a different topic with expert guests.
Enjoy the issue, and the whole HJ team can’t wait to see you at
#Salon22!
Sales Manager Matt Crane
[email protected] • 020 3841 7367
Account Manager Jane Arrowsmith
[email protected] • 020 3841 7373
Design
Jaqui Palmer
Recruitment and Classified Nur Suleyman
[email protected] • 020 7351 0536
Head of Awards Management Lizzi Diggins
[email protected] • 0203 841 7365
Head of Global Marketing Chloe Monina
[email protected] • 020 7351 0536
COVER CREDITS: HAIR: ROBERT EATON, WELLA PROFESSIONALS UK&I CREATIVE TECHNICAL DIRECTOR,
MAKE-UP: LUCY FLOWER, STYLING: CLARE FRITH, PHOTOGRAPHY: BEN OTTEWELL Marketing Executive Tina Hill
[email protected] • 020 3841 7370
hji.co.uk
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