Table Of ContentConsuming Bodies
Sex and Contemporary Japanese Art
Edited by Fran Lloyd
Consuming Bodies
Consuming Bodies
Sex and Contemporary Japanese Art
EDITED BY FRAN LLOYD
REAKTION BOOKS
PublishedbyReaktionBooksLtd
79FarringdonRoad,Londonec1m3ju,uk
www.reaktionbooks.co.uk
Firstpublished2002
Copyright©ReaktionBooksLtd2002
Thepublishersandeditorgratefullyacknowledgesupport forthepublicationofthisbookby
thefollowing:
TheJapanFoundationEndowmentCommittee
Allrightsreserved
Nopartofthispublicationmaybereproduced,storedinaretrievalsystem,ortransmitted,inany
formorbyanymeans,electronic,mechanical,photocopying, recordingorotherwise,withoutthe
priorpermissionofthepublishers.
PrintedandboundinHongKong
BritishLibraryCataloguinginPublicationData
Lloyd,Fran
Consumingbodies:sexandcontemporaryJapaneseart
1.Art,Japanese–20thcentury2.Art,Japanese–21stcentury3.Sexinart
4.Consumption(Economics)inart
I.Title
704.9’428’0952’0904
isbn1861891474
Contents
ListofContributors 6
Introduction:CriticalReflections FranLloyd 9
1 SexandConsumerisminEdoJapan TimonScreech 23
2 SexandConsumerism:theJapaneseStateoftheArts NicholasBornoff 41
3 StrategicInterventionsinContemporaryJapaneseArt FranLloyd 69
4 ‘MadeinOccupiedJapan’–Performance BuBuandYoshikoShimada 109
5 Post-identityKawaii:Commerce,GenderandContemporaryJapaneseArt 127
YukoHasegawa
6 ThePlaceofMarginalPositionality:LegaciesofJapaneseAnti-Modernity 142
MidoriMatsui
7 Tokyo’sUrbanandSexualTransformations:PerformanceArt 166
andDigitalCultures StephenBarber
Afterword:JapanesePopCultureandtheEradicationofHistory 186
YoshikoShimada
BuBu’sDiary 192
References 198
GlossaryofJapaneseTerms 209
Bibliography 211
PhotographicAcknowledgements 217
Index 219
List of Contributors
STEPHEN BARBER is the author of Extreme Europe (2001), Tokyo Vertigo (2001),
Edmund White: The Burning World (1999), The Screaming Body (1998),
Wahrnehmung/Perception(withRomenBanerjee,1997),WeaponsofLiberation(1996),
Fragments of the European City (1995), X-Position (with Romen Banerjee, 1994) and
AntoninArtaud:BlowsandBombs(1993).Hehasalsowrittenmanyessaysforsuch
publicationsasArtforumInternational,ArtinAmericaandFlashArtInternational.He
iscurrentlyaresearchfellowattheEuropeanResearchCentre,KingstonUniversity,
London,andwaspreviouslyavisitingprofessorattheUniversityofTokyo.
NICHOLASBORNOFFisafreelanceresearcher,writerandlectureronJapanesecon-
temporaryculture,nowbasedinLondon.LivinginJapanforoverelevenyearsasa
filmcriticfortheJapanTimesandasajournalist,hehaswrittenextensivelyoncon-
temporary Japanese culture and society. Author of Pink Samurai (1991) and the
NationalGeographicTravellerseriesguidebooktoJapan(2001),heisaregularcon-
tributortoTheFacemagazineaswellastoTheIndependentandTheGuardian.
BUBUisaperformanceartistbasedinKyoto.Amemberofthehighlyinfluentialper-
formance group Dumb Type, she is also a member of The Biters, a performance
groupmadeupofpractisingsexworkers.Promotersofsafesexsincetheirformation
in1993,theyarealsointernationalAIDSactivists.Since1998BuBuhasworkedona
seriesofcollaborationswiththeTokyo-basedartistYoshikoShimada.
YUKOHASEGAWAisthechiefcuratorofthe21stCenturyMuseumofContemporary
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DI Art in Kanazawa, which opens in 2004. A board member of the International
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B CommitteeforMuseumsandCollectionsofModernArt,shewasappointedArtistic
G
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MI DirectoroftheSeventhInternationalIstanbulBiennale,2001.Shehascuratedseveral
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internationalexhibitions,includingDe-Genderism–détruiredit-elle/ilattheSetagaya
ArtMuseum(1997),FancyDance,ashowofthirteencontemporaryJapaneseartists
atSonjeArtMuseum,Kyonju,andSonjeArtCenter,Seoul(1999),andShirinNeshat
(Kanazawa).HasegawaalsoteachesarthistoryatTokyoNationalUniversityofFine
Arts and Music and has written for various international publications, including
FlashArtInternational.
FRAN LLOYD is Head of the School of Art and Design History at Kingston
University,London,andhaspublishedwidelyoncontemporaryvisualculture.Her
publicationsinclude:ContemporaryArabWomen’sArt:DialoguesofthePresent(1999);
Secret Spaces, Forbidden Places: Re-thinking Culture (co-editor, 2000); and
Displacement and Difference: Contemporary Arab Visual Culture in the Diaspora
(2000). She has contributed to various publications, including Journal of Visual
CultureinBritainandFeministVisualCulture:AnIntroduction(2000),aswellasSex
andConsumerism:ContemporaryArtinJapan(2001).
MIDORI MATSUI, a Tokyo-based art critic and Associate Professor of American
StudiesatTohokuUniversity,haspublishedwidelyoncontemporaryart.Herrecent
publications include ‘Towards a Definition of Tokyo Pop: The Classical
Transgressions of Takashi Murakami’, in Takashi Murakami: The Meaning of the
NonsenseoftheMeaning(2000),and‘ConversationDays:NewJapaneseArtin1991
and1995’,inPublicOfferings,ed.HowardSingerman(2001).
TIMONSCREECHisSeniorLecturerintheHistoryofJapaneseArtattheSchoolof
OrientalandAfricanStudies(SOAS),UniversityofLondon,andSeniorAssociateat
theSainsburyInstitutefortheStudyofJapaneseArtsandCultures.Heisanexpert
onthevisualcultureoftheEdoperiodandtheauthorofsixbooks,mostofwhich
haveappearedinbothJapaneseandEnglish.RecentlyhehaspublishedSexandthe
FloatingWorld(1999)andTheShogun’sPaintedCulture(2000).
YOSHIKOSHIMADA, aTokyo-basedartist, haslivedandworkedinLosAngeles,
BerlinandNewYorkinrecentyears.HerworkhasbeenextensivelyshownintheUS,
Europe and Asia. Her recent group shows include A Window Inside/Outside
(KwangjuCityMuseumofArt,Korea,1999),YumenoAto(HausamWaldsee,Berlin,
and Kunsthalle Baden-Baden, 2000), Dark Mirrors from Japan (De Appel,
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Amsterdam, 2000), and The Spirits Play, in collaboration with Theatre Works in E
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