Download Marketing Health Services PDF Free - Full Version
Download Marketing Health Services by Richard K. Thomas in PDF format completely FREE. No registration required, no payment needed. Get instant access to this valuable resource on PDFdrive.to!
About Marketing Health Services
Although it took the concept of marketing decades to take hold in the healthcare industry, it has become an integral part of a healthcare organization's success in recent years. Public relations, advertising, and marketing departments have staff, budgets, and the responsibility of contributing to the bottom line, just like any other department. Marketing Healthcare Services is the first, comprehensive textbook on healthcare marketing to publish in years. This practical text covers everything from understanding healthcare markets to marketing techniques to supporting the marketing effort.
Detailed Information
| Author: | Richard K. Thomas |
|---|---|
| Publication Year: | 2004 |
| ISBN: | 9781417582150 |
| Pages: | 486 |
| Language: | English |
| File Size: | 3.408 |
| Format: | |
| Price: | FREE |
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